Thursday, 23 October 2003

Benefits of free wi-fi hotspots

On Monday, Computer World reported that companies offering free wi-fi hotspots were boasting measurable returns on their investment ("Free hot spots pay dividends"). The article compares the experiences of companies that provide free hotspots with those of companies offering fee-based wi-fi service (ala Starbucks) or ethernet. This is not the first time Starbucks has missed the boat entirely. Try turning off cookies in your browser before you go to Starbucks' web site.

Posted at 5:44:36 PM | Permalink

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