Sunday, 19 September 2004

Ancient Trademarks

I just stumbled across this month-old news item in Payvand, describing an achaeological find of ancient trademarks: "Sassanids Used Commercial Labels."

The latest excavations at the northern gate of the Takht-e Suleiman historical site show that during the reign of the Sassanid dynasty (224642 A.D.), Iranians used special labels on goods as a way of promoting their brands.

Since late July archeologists have been conducting concerted excavations in the site northwest of Iran. "These labels served different functions. On one of them, you could see two abstract figures from the Sassanid court, indicating the goods were dedicated to the royal family," said Yussef Moradi, head of the excavation team.

Posted at 11:47:00 AM | Permalink
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Topics: IP, Science
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